Liz Elman Feldman

Liz Elman Feldman is a 30-year, consumer public relations veteran specializing in travel, tourism, food and beverage and lifestyle communications. Throughout her distinguished career, Liz has represented a number of domestic and international tourism authorities, destinations, museums, hotels, resorts, conference centers, theme parks, airlines, cruise lines, restaurants and attractions.

Currently she oversees a multi-faceted communications program for Andy’s Frozen Custard, assisting the company in a rapid growth period by handling new store openings in multiple markets as well as developing creative ideas and supporting strategies for seasonal menu changes, special offers, promotions and high-profile partnerships with motorsports (NASCAR) and major league sports teams including the KC Royals, the Dallas Mavericks and others. 

Liz has had the honor of concepting, strategizing and implementing PR campaigns for several of the country’s most iconic and important commemorations, including the 200th Anniversary of the Star Spangled Banner, the 70th Anniversary of D-Day, the 75th Anniversary of Pearl Harbor, the 100th Anniversary of U.S. entry into WWI and the 50th Anniversary of the Apollo 11 Launch. 

Her client work includes campaigns for Kennedy Space Center Visitor Complex, the National WWI Museum and Memorial and The National World War II Museum as well as a host of other destinations and events, including Gaylord Hotel’s ICE! extravaganza and all of the Hershey-branded attractions. Her creative, strategic and innovative campaigns have won multiple awards, including 2019 and 2020 “Best in Show” awards from PRSA NJ and PRSA MD, as well as from HSMAI, PRSA, PRSA NJ, PRSA MD, Bulldog Reporter’s Awards of Excellence and PR Week’s “Best Campaigns.”

A graduate of Syracuse University, she is also a member of the American Association of Museums (AAM), the Public Relations Society of America (PRSA), and serves on the Board of Directors for the Tunnel to Towers Foundation.